Blue Yonder, headquartered in Karlsruhe, Germany, is a leading European provider of Predictive Applications, enabling clients to make better business decisions by leveraging insights from “big data” and innovative technologies such as predictive modelling and machine-learning. By providing accurate real-time forecasts, Blue Yonder allows enterprise customers to generate incremental revenue and realize significant cost savings and operational efficiency improvements across a wide range of key business processes such as demand forecasting, dynamic pricing, more efficient replenishment, churn prediction, and predictive maintenance. The company’s solutions are fully cloud-based, integrated directly into its customers’ core processes and delivered as “Software-as-a-Service” (SaaS). Blue Yonder’s customers include leading European retailers such as Kaufland, Otto Group, Bauhaus, dm and Kaiser’s Tengelmann as well as industrial, travel, transport, and logistics operators such as Thomas Cook, Lufthansa Systems and Bosch.
Warburg Pincus acquired a strategic minority stake in Blue Yonder in 2014, partnering with existing shareholders Prof. Michael Feindt, who founded the company in 2008, and German retailer Otto Group, in order to support the continued growth of the company.